SEO Executive

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“SEO Executive based Frequently Asked Questions in various SEO Executive job interviews by interviewer. These professional questions are here to ensures that you offer a perfect answers posed to you. So get preparation for your new job hunting”



91 SEO Executive Questions And Answers

61⟩ Explain what aspects of a hyperlink are important for SEO?

The place from which the link originates, The anchor text, especially the keywords in it is very important. The place to which the link leads and for back links the reputation of the web site from which the link originates is also crucial, because if you link to link farms, this might get you banned from search engines.

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63⟩ What tools do you use for doing SEO?

I use Google webmaster tools, Google Analytics, Open site explorer, Alexa, Website grader etc. But now a days there are so many paid tools are available in market like Seo Moz, spydermate, bulkdachecker etc.

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64⟩ Why are metatags important?

Because search engines still use them for estimating search relevancy. although search engines might not rely on metatags to generate search results, metatags are used (to a differing extend) by most of the search engines Because it is a professional approach to Web design to have complete and accurate metatags, since metatags are part of the html code of a page, they must also be done professionally, as the rest of the code.

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65⟩ What is LSI?

LSI stands for Latent Semantic Indexing. It is a data retrieval technique which finds connection between words and the use of synonyms while fetching data from the index.

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66⟩ For seo which is better text links or graphical links?

Text links are better for SEO. Text links can contain the anchor text that our web page wishes to rank well for and that is an important factor in many search engines, especially Google. Image links are still valuable but do have less benefits compared to text links.

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67⟩ What is the main purpose of using keyword in SEO?

Keyword is a single word, and while a combination of those keywords makes phrases. These keywords or phrases are used by the search engines to populate the subjects over the internet. Search engine stores keywords in the database, and when search is done, it will come up with the best possible match.

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68⟩ Explain me what is Google Sandbox?

Google sandbox is an imaginary area where new websites and their search rating are put on hold until they prove worthy for ranking. In other words, it checks the standard of the website.

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69⟩ What do you know about LSI?

LSI stands for Latent Semantic Indexing. This technique is established to obtain the data by relating the word to its closest counterparts or to its similar context. For example, if you are searching something with a keyword “CAR” it will show all the related things like classic cars, car auctions, Bentley car, car race etc.

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71⟩ Can you mention the difference between SEO and SEM?

SEM (Search Engine Marketing), it is used for the promotion of website through Search Engine Result Page (SERP) , while to optimize the search result of your webpage or website SEO (Search Engine Optimization) is used.

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73⟩ Difference between exit rate and bounce rate?

Bounce rate is the percentage of people who leaves a particular website just after visiting a single page on this and exit rate refers to the percentage of people who leaves from a particular page.

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74⟩ Tell us what do you understand by Frames in HTML?

A frame is a HTML technique which divides the content of a page onto several parts. Search engines see Frames as completely different pages and as such Frames have a negative impact on Seo. We should avoid the usage of Frames and use basic HTML instead.

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75⟩ Do you use separate SEO strategies for Google,Yahoo and Bing?

Yes I use separate strategies for Google,Yahoo and other search engines.Morebacklinks are required for Google. It pays more attention to backlinks and site authority while Yahoo and Bing pays more attention to title and Meta tags. Hence, a site takes time to rank on Google as compared to Yahoo and Bing.

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79⟩ Explain me what are webmaster tools?

Webmaster tools is a free service by Google from where we can get free Indexing data, backlinks information, crawl errors, search queries, CTR, website malware errors and submit the XML sitemap.

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80⟩ What is Keyword proximity?

It measures the distance between two keywords in the text. Keyword proximity is used by some search engines to measure relevancy of a given page to the search request. The idea is that the closer two keywords to each other are, the more relevant the page , keyword density measures how many times (not how far) a given keyword appears on a page.

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