Search engine optimization (SEO)

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“Search engine optimization (SEO) is the process of improving the volume or quality of visitors to your web site from search engines via search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. This Search Engine Optimization Interview Questions and Answers will build your SEO knowledge an prepare for better career in field of Search Engine Optimization.”



51 Search Engine Optimization (SEO) Questions And Answers

41⟩ Which of the following facts about Alexa are correct?

► a. Alexa provides free data on relative website visitor traffic

► b. Alexa and Quantcast provide information on visitor household incomes

► c. Alexa is biased towards US based traffic

► d. Quantcast only tracks people who have installed the Quantcast toolbar

a. Alexa provides free data on relative website visitor traffic

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43⟩ Which of the following methods can help you get around the Google Sandbox?

► a. Buying an old Website and getting it ranked

► b. Buying a Google Ad words PPC campaign

► c. Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed

► d. Getting a DMOZ listing

c. Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed

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44⟩ A Hallway Page is used to

► A. Attract visitors from the search engines straight onto the Hallway Page

► B Organizes the Doorway Pages

► C Helps people navigate to different Doorway Pages

► D. Enables search engine bots to index the Doorway Pages

D. Enables search engine bots to index the Doorway Pages

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45⟩ Which of the following options describes the correct meaning of Mouse Trapping?

► a. The technique of monitoring the movement of the mouse on the webpage

► b. The technique of monitoring the area on which an advertisement was clicked

► c. The web browser trick, which attempts to redirect visitors away from major websites through a spy ware program

► d. The web browser trick, which attempts to keep a visitor captive at on a website

d. The web browser trick, which attempts to keep a visitor captive at on a website

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48⟩ Which of the following website design guidelines have been recommended by Google?

► a. Having a clear hierarchy and text links

► b. Every page should be reachable from at least one static text link

► c. If the site map is larger than 100 or so links, you should break the site map into separate pages

► d. Keeping the links on a given page to a reasonable number (fewer than 100)

► e. Use less than 30 images or graphics per page

a. Having a clear hierarchy and text links

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49⟩ How are site maps important for the Search engine optimization process?

► a. Site maps help the search engine editorial staff to go through a website, hence ensuring quicker placement

► b. Google gives credit to the websites having site maps. The GoogleBot looks for the keyword or title "Site Map" on the home page of a website.

► c. Site maps help the search engine spider pick up more pages from the website

► d. None of the above

c. Site maps help the search engine spider pick up more pages from the website

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50⟩ Google looks down upon paid links for enhancing page rank. If a website sells links, what actions does Google recommend to avoid being penalized?

► a. The text of the paid links should state the words "paid text link" for Google to identify it as a paid link

► b. Only Paid text links to non-profit websites should be accepted

► c. Paid links should be disclosed through the "rel=nofollow" attribute in the hyperlink

► d. Paid links should be disclosed through the "index=nofollow" attribute in the hyperlink

c. Paid links should be disclosed through the "rel=nofollow" attribute in the hyperlink

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